Four Weekly Tech Newsletter – Jan 11

A round up of the latest tech stories, curated for you weekly, by Four.

Lead articles from January 11

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Five essential ways AI is enhancing lead generation

Marketers who deploy AI can have an upper hand in lead generation and conversion. If you’ve been imagining that artificial intelligence is sci-fi, you are wrong. Artificial intelligence is now a part of our day-to-day lives and it’s an ideal opportunity to utilize the numerous AI lead generation tools in your business. Yet, dissimilar to other tech drifts that flame out throughout the long term, it’s safe to state that AI and ML are certainly not a passing trend.

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Are brain hacks a cyber security threat to worry about?

A ‘thought experiment’ has found that using neuro computing commercial devices could potentially expose sensitive personal info. Researchers have been studying the security effects of wearable neurocomputing technology: wearing a neuro-headset linked up to a brain-computer interface can detect brain patterns and accurately sensitive personal information stored in the brain.

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10 fastest-growing cyber security skills to learn in 2021

People with experience in application development security are in the highest demand but cloud expertise commands the biggest pay check. IT professionals with expertise in app development security, cloud computing, and risk management will have the most job opportunities this year and beyond, according to a new analysis of jobs data. The report from Atlas VPN also found that cloud expertise can command the best salary.

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The shape of Edge computing in 2021

Edge computing is hyped as the next destination for cloud computing, but complexity and security may squeeze out some of the benefits. In 2019 and 2020, edge computing received a lot of attention because most centralized cloud computing challenges involve latency issues that are difficult to mediate. You can tell the cloud providers to build points of presence closer to your users—and new points of presence continue to show up all the time and all over the world—but latency continues to be a common problem. Why?

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2021 cyber security trends

Insider threats are redefined in 2021, the work-from-home trend will continue to define the threat landscape and mobile endpoints will become the attack vector of choice, according to 2021 forecasts. Cybersecurity budgets in 2021 climb higher than pre-pandemic limits. Authentication, cloud data protection and application monitoring will top the list of CISO budget and cybersecurity priorities. According to experts, these are just a few of the themes to dominate 2021.

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AI at the center of digital transformation: 5 strategies

While many people perceive artificial intelligence to be the technology of the future, AI is already here. Many companies across a range of industries have been applying AI to improve their businesses — from Spotify using machine learning for music recommendations to smart home devices like Google Home and Amazon Alexa. That said, there have also been some early failures, such as Microsoft’s social-learning chatbot, Tay, which turned anti-social after interacting with hostile Twitter followers, and IBM Watson’s inability to deliver results in personalized health care.